The Essence of BY MANIE: the History of the Brand

BY MANIE was born above all from a deep passion for creation and a desire to give life to a brand that inspires me: between modernity and timeless elegance. Driven by a love of travel and discovery, I imagine and design each piece between Indonesia, France and Australia. These are inspiring places that shape the identity of our brand.

Designs Inspired by Travel and Coastal Living

The creation of the clothing designs comes from my years spent in Australia. The casual and feminine style of the girls of the Australian coast, which combines comfort and elegance, directly influences my choice of cuts and fabrics. This casual but feminine style corresponds to the very essence of BY MANIE. These are clothes that adapt to every moment of the day, with a natural elegance. Pieces that accompany you through the seasons.

The Beginnings of the Project: Birth of the Brand

My encounter with Bali in 2014 was a real revelation. This island captivated me with its authenticity, its energy, and its artisanal know-how. A few years later, I decided to settle there and launch myself. Bali, with its cultural richness and talented artisans, is today at the heart of BY MANIE. Our clothes come to life in a small Indonesian factory where each piece is carefully handmade. The brand collaborates with locals who share our vision of ethical and authentic fashion.